Beauty Launches

DKNY Celebrates with Rita Ora

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By: Jamie Matusow

Editor-in-Chief

DKNY held a launch party for its new fragrance, MYNY, in NYC’s Madison Square Park on Tuesday, August 12th.

From 11 am – 3 pm, DKNY’s fans were invited to mingle with Rita Ora, the fragrance’s spokesperson, while DJ/ beauty expert Hannah Bronfman played her favorite tunes for the crowd.

 
Pastry chef Dominique Ansel was also there – serving fresh baked pretzels.

And yesterday, Ora debuted the scent’s television commercial on Instagram.

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